Industry News Sram\Rockshox  
(5 comments) Thursday, 11-March-2004  09:18 AM - by DOM 
SRAM Press release.

Chicago, IL - March 10, 2004 SRAM Corporation is pleased to announce the acquisition of Avid LLC. Over the last decade Avid has become recognized as an authentic innovator in the design and manufacture of brake systems for the bicycle industry. The acquisition by SRAM marks a major milestone for both SRAM and the Avid brand.

Interesting take-over and SRAM is only getting stronger !

For more info and full press release visit Pinkbike

Also at Pinkbike Check out the new Rockshox forks ( Reba ) ( Pike ) the forks come from the "Red Pill" design and will suit All terrain riders and XC weight weenies. Check out the pics on Pinkbike

- DOM -





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